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SOUPLANTATION EXPRESS CELEBRATES 1 YEAR

by admin on Friday, January 13, 2012 · 2 comments

in Company News,Events,Fun Stuff

SOUPLANTATION EXPRESS CELEBRATES ONE YEAR IN CARLSBAD

(CARLSBAD) January 12, 2012—Garden Fresh Restaurant Corp, known for its 122 Souplantation and Sweet Tomatoes fresh, all-you-care-to eat restaurants, will be celebrating the first anniversary of the new quick-serve restaurant in Carlsbad. Souplantation Express, the first restaurant of this new concept located in the Bressi Ranch Village Center at 2681 Gateway Rd. will be celebrating Friday, January 20 through Sunday, January 22 with events, special deals, raffles and a family fun night.

To celebrate the one year anniversary, Souplantation Express will host a family fun night on Friday, January 20. Kids will eat free with a paying adult from 4:00 p.m. – 9:00 p.m. and enjoy a healthy kid’s meal complete with a choice of five salad ingredients plus fruit, mac & cheese, 100% fruit juice box or milk and a chocolate chip cookie. The family fun night will be complete with Sweetie, the Souplantation tomato mascot, a balloon artist, music on the patio, raffles and more.

During the weekend celebration from Friday, January 20 through Sunday, January 22, Souplantation Express will be handing out gift cards to the first 50 paying guests at Souplantation Express. Gift cards will have undisclosed amounts of $1, $3, $5, $10 or $50 to use at Souplantation Express and can be used on the next visit to the restaurant.

Throughout the one-year anniversary weekend, Souplantation will be offering $1 specials all weekend, $1 item options are a small beverage, cookies, bread bowl, small 8 oz. mac & cheese or chicken upgrade to salads.  In addition, Souplantation Express will be having a daily raffle to win 10 free meals to Souplantation Express for guests that sign up for the guest loyalty email club, Club Veg Express.

Contrary to the existing buffet style of choosing salads, soups, pastas and baked goods, Souplantation Express customers point to what they would like to customize their salad with while an employee helps to create their salad masterpiece. The menu also features five freshly made soups, mac & cheese, focaccia breads and freshly baked chocolate chip cookies.

“Our first location has been our home for testing things that can work at all Express locations. We have gone through many changes during our first year and are excited to do more with our new concept,” said Garden Fresh Vice President of Business Development Dan Anderson.

Souplantation Express launched a sister unit, known as Sweet Tomatoes Express, in Henderson, NV in August 2011 and will open a third location in Clearwater, FL in April 2012. The quick-serve Express design can accommodate spaces as small as 1,500 square feet—compared to the existing buffet-style Souplantation and Sweet Tomatoes model that requires over 7,000 square feet of restaurant space—and is designed for potential entry into food courts, airports and even college campuses.

Souplantation Express in Carlsbad is located in the Bressi Ranch Village Center at 2681 Gateway Rd. and is open from 11:00 a.m. – 9:00 p.m. daily.  For more information please visit http://www.souplantationexpress.com or http://www.facebook.com/souplantationEXP.

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{ 2 comments… read them below or add one }

Emily Saturday, January 21, 2012 at 10:50 am

Hi, I was thinking that it would be great to offer Gluten-Free foods at Sweet Tomatoes. Examples: Breads, Soups, Salad Dressings…… I think that you would get even more healthy costumers.

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Teresa Saturday, March 3, 2012 at 9:46 am

I agree that you would be more successful in that location if you would switch to even more healthy foods. If you could make the vegetables all organic and the chicken all natural or organic, with gluten free breads, soups and dressings, that would really appeal to people, even at higher prices. I frankly don’t think that part of Carlsbad is very price conscious, but we (I live there) are very conscious of health and quality. The Jimbo’s Market in Carlsbad is quite busy all the time (organic meats and produce), and the Counter Hamburgers is doing a great business offering all natural meats and poultry and a burger-in-a-bowl served with organic mixed greens instead of a bun. Instead of switching to lower quality to keep the price down, my suggestion would be to worry less about the prices and get more concerned about the quality. Organic and gluten free foods would sell well in that location.

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Let's just say within 24 hours of being in the ground, it's on a refrigerated truck on its way to us. Our food is made from scratch every day. Our salad bar buffet features over 50 fresh ingredients, including specialty tossed and prepared salads. In addition to salads, we server original recipe hot pastas, hand-crafted soups, scratch-made muffins, and Focaccia breads in our hot buffet. Create. Indulge. Enjoy.


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